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Fred Butler AW13

AW13 collaboration with artist & designer Fred Butler. Keely was commissioned to produce a range of cross-brand headwear to be shown with Butler’s collection for London & Paris Fashion Week. The collaboration was then produced and sold to retailers worldwide. As part of the marketing campaign for the collection, a pop-up shop was created during London Fashion Week, along with a fashion film.

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Fred Butler AW13 - Wham Bam, Tangram Famalam Director - Saga Sig Stylist - Kim Howells at The Book Agency Hair - Bianca Tuovi at CLM using Bumble and Bumble Make Up - Yin Lee at Premier Hair and Make Up using Melvita @MelvitaUK Nails - Marian Newman at Streeters for Nail Rock Set design - Thomas Petherick Music - Eddi Egilsson - COSMOS Casting Director - Paul Isaac (after Thomas on the list) Model - Kate Parnell at Storm Stylist assistants - Daisy Newman and Jessica Browne Make Up assistant - Jade Bird Nail assistant - Kimberley Casey Set design assistant - Jennifer Geach Design assistants - Sarah Engberg Petersen, Chantal desVignes, Olivia Loughnane, Will Wyness Shoe Collaboration - Rosy Nicholas Knitwear Collaboration - EDE England Bolted Baseball Cap & Beanie Collaboration: Keely Hunter Laderhosen Collaboration - Helen Macintyre

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